Does your provider use direct links from job boards to maximise responses?
Unlike most recruitment providers we don’t send emails to candidates asking them to complete your application form.
We used to but we definitely don’t do this anymore!
Why? Because we recognised that huge numbers of candidates who saw vacancies on the job boards never went on to complete the client’s application form, despite that fact that we knew they clicked ‘APPLY’!
Why? Due to the way job boards work and the information they request, candidates are led to believe they have already applied for the vacancy and are simply not expecting to receive an email requesting further information.
A high proportion of candidates will not even realise that an email had been sent to them due to the integrated spam filters of email providers.
So despite the fact that candidates were hitting apply on the job boards and wanted to apply for the role, only a small number of applications were received.
For the past 5 years we have adopted a different approach.
Using direct links, we provide candidates with a seamless link from the advert we post on a job board straight through to your application form. This simple change of allowing candidates to apply for your vacancies directly from the job board has increased our response rates by over 50%!
That’s 50% more candidates applying for each of the roles we advertise on behalf of our clients.
Very few providers offer direct links from job boards.
Try it - you need to apply for a role and see the difference to believe it!
Are you losing applications?