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Nov 14

3 Reasons Why Interview Feedback is Important


It is claimed that 83% of people have never received any interview feedback following an interview.

Not only is a lack of communication a common frustration for candidates, HR managers are also missing an opportunity to market their company and improve their recruitment process by not providing feedback.
It’s always important to keep candidates – successful or not, updated when it comes to their interview process. Here are a few reasons why;

It helps improves your employer brand

Leaving a positive lasting impression with candidates is crucial for your employer brand. You want every candidate to have a positive experience with your company, as word of mouth and personal recommendations are two of the most successful marketing tools.

Regardless of whether the candidate was successful in securing the position or not, a positive experience will affect their decision to apply for any future roles and may also result in them recommending your company to others.
On the other hand, poor communication and/or a negative interview experience may cause individuals to publicly air their grievances to a much wider audience than ever before using either social media or review sites. This can be extremely damaging to your brand. Therefore, the simple job of giving candidates constructive interview feedback becomes even more important.

Not only will candidate feedback improve employer brand awareness, but with the right software it also only takes a few minutes too. Our recruitment software’s dashboard allows you to keep track of the status of vacancies and interviews booked as well as highlights which candidates require interview feedback. Each dashboard can also be customised to reflect your needs and draw your attention to outstanding tasks. This feature is proven to help recruitment efficiency across your organisation and ensures that every candidate that is interviewed are processed and updated accordingly.

It keeps great candidates in the pipeline

When extending an offer letter to a candidate explaining why they’ve been offered the role, it’s also equally important to communicate with those who are not successful.

One of the biggest complaints that job seekers have is the lack of communication.  By giving candidates a status update, it doesn’t leave them hanging and it gives them a more positive impression of your company. You want every candidate to consider your company for future opportunities as they may not be right for one role, but ideal for another.

Detailed interview feedback and a positive experience will help you keep your talent pipeline full for future positions. With our recruitment software’s database, you have the ability to create a truly useful talent pool that includes to bespoke talent folders to help you quickly recall all potential candidates and notify them of any future opportunities.

It will help you improve your recruitment process

Internal feedback isn’t the only feedback that matters. Asking candidates for their opinion on the recruitment process will also give you a valuable insight into the candidate experience and the opportunity to improve it.

By hearing their thoughts, you’ll be able to address any issues, test new recruitment strategies and processes to improve the way you recruit and provide a more positive experience for candidates.

When it comes to providing interview feedback, our recruitment software will help you record feedback in a consistent and detailed manner that supports compliance across your organisation.

To find out more about our recruitment software, how we can improve your recruitment efficiency and reduce your time to hire, please visit our page on the recruitment journey.

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